Press Review

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[October 25th – October 31st]

Panda Review 23 China digital news

So what happened these past 2 weeks in China ? 

Read our press review below: all the best news about E-commerce, digital marketing, social media, KOL news, travel retail and tourism industries, new technologies, Chinese society and culture. And sometimes, great Chinese digital market white book or report to download that we found for you!

🛍️ E-commerce & Co.

China’s e-commerce platforms ban keyword search for Squid Game-related products, but merchants find workarounds

SOUTH CHINA MORNING POST – October 26, 2021

China’s e-commerce platforms ban keyword search for Squid Game-related products

China’s major e-commerce platforms have apparently banned keyword search for products related to hit Netflix show Squid Game.

China sees sharp slowdown in online commerce growth in coming years, as market matures and focus shifts to rural economy

SOUTH CHINA MORNING POST – October 27, 2021

China sees sharp slowdown in online commerce growth in coming years, as market matures and focus shifts to rural economy

The slowdown in China’s e-commerce growth rate was partly expected, as deceleration has already started.

Top designer jewellery brands march into the Double 11 battleground

DAO INSIGHTS – October 27, 2021

Top designer jewellery brands march into the double 11 battleground

Double 11 is around the corner, the long-awaited annual shopping festival in China. This year, the festival is more luxurious than usual with top designer jewellery brands joining in for the first time such as Van Cleef & Arpels, Boucheron, Graff and Pomellato.

China’s Secondhand Luxury Boom is Here. Don’t Miss Out

JING DAILY – October 27, 2021

China’s Secondhand Luxury Boom is Here. Don’t Miss Out.

Young Chinese consumers are price-motivated but not overly price-sensitive when it comes to secondhand luxury.

China calls on e-commerce sites to curb spam ahead of Singles' Day shopping fest

REUTERS – October 28, 2021

China calls on e-commerce sites to curb spam ahead of Singles’ Day shopping fest

China’s Ministry of Industry and Information Technology (MIIT), a major industry regulator, has called on e-commerce sites to curb text-message marketing ahead of the country’s annual Nov. 11 Singles’ Day shopping festival.

🤳 Digital Marketing, KOL

WHO IS CHANGING THE RULES OF INFLUENCE IN CHINA

HIGHSNOBIETY – October 26, 2021

Who is changing the rules of influence in China?

While growing, the next generation of China-based shoppers are increasingly tired of consuming cookie-cutter content from the same roster of fashion Key Opinion Leaders (KOLs) that fashion brands typically work with.

👀 New Technologies

China’s first virtual talk show hostess makes a debut

DAO INSIGHTS – October 29, 2021

China’s first virtual talk show hostess makes a debut

The first Chinese talk show hostess born in the metaverse – Mei Se Tian – made her debut on stage this 4 September through the tech giant Tencent’s news platform. The digital character was created by a Chinese emerging anime company, called Shan Xiao Ying Hua, with her debut show being Mei De Shuo, or Nothing to Say in English.

🏮 Society & Culture

Can I pay you to be my boyfriend_ Chinese Gen-Z craves intimacy

DAO INSIGHTS – October 28, 2021

Can I pay you to be my boyfriend? Chinese Gen-Z craves intimacy

Gen-Zers are digital natives, embracing virtual life and deciding on new trends. Unlike the rest of the world though, Chinese Gen-Z is the only child at home, they are the generation of the one-child policy. Through this isolation or void of loneliness comes a new business, renting a boyfriend for a day, a way to commercialise the intimacy many crave.

New fad in China has parents putting helmets and moulds on their babies to make their heads more round

SOUTH CHINA MORNING POST – October 29, 2021

New fad in China has parents putting helmets and moulds on their babies to make their heads more round

The parents want to take advantage of the babies’ soft bones and avoid having kids with flat heads. Believing that a round head is more beautiful, Chinese parents are taking to social media, such as the trendsetting forum Xiaohongshu, to discuss “miracle” equipment that helps “correct a baby’s head shape”.

Why is Coca-Cola the fastest growing brand in China in 2021

DAO INSIGHTS – October 29, 2021

Why is Coca-Cola the fastest growing brand in China in 2021 ?

While its trademark beverage Coca-Cola and sparkling soft drinks have generated a global increase in consumer metrics, fresh choices such as low-alcohol and plant-based beverages and chilled milk are gaining ground in China due to their health value.